Plan Business Growth Strategies With A Personal Marketing Partner

Devising correct marketing strategies are important for expansion of all the businesses. Only those products that are marketed well sell in the market. They sell because their promoter has done his groundwork well. He has found out answers to the basic questions that determine the success of any business. He has found out who he is, what is he doing, which is his market, who are the potential customers, and when does he want do product launch and how does he trap customers.

The marketing plan document developed by the promoter will have answers to all these queries and lay the foundation of the business success or failure, depending on how cautiously it has been planned. A marketing strategy must be written and communicated in a very simple way so that it conveys in a nutshell what it intended to.

Professional business consultancy services come to a promoters rescue in this area. Such professionals help the promoters in developing a vision for the company by identifying the business strengths and areas of improvement. They also gaze loopholes in several business related strategies and modify them to achieve the set goals.

View Your Consultants as Marketing Partners:

Consultants can offer you relevant advice on necessary business tactics after studying the market trends. Their suggestions are based on their market analysis that views various market related facts under the microscope. Some factors that consultant consider while compiling a market report include preferences of the consumers, consumer habits and their buying power, and the competition that the new business is likely to face in the targeted area.

Thus, the consultants help you in determining the feasibility of your business, and therefore act as your marketing partners. They weigh pros and cons of business strategies and advice you accordingly. Besides, they offer a variety of services including business start-up advice, operation analysis, formulating marketing strategies, making business plans, management consulting, and much more.

How Do Consultants Help In Marketing Business?

Expert consultancy services are available in the market. They can increase the productivity of your business manifold, allowing you to concentrate on management or other services related to the core business. Such services are personalized and customized for user satisfaction. Besides developing marketing strategies, consultants also undertake the work of marketing them. They do it in many ways propagating through advertisements in public places, creating catchy television ads, or by simply offering incentives to the buyers when the buy a particular companys products. E-commerce marketing strategies are also gaining a lot of popularity, since they are low-cost ways to advertise. There are specialized business consultants who develop websites for companies and implement effective strategies to create traffic that generate revenues for the company. So, go ahead hire a personal marketing partner to show you the right direction.

Alexander Gordon is a writer for http://www.smallbusinessconsulting.com - The Small Business Consulting Community. Sign-up for the free success steps newsletter and get our booklet valued at $24.95 for free as a special bonus. The newsletter provides daily strategies on starting and significantly growing a business.

Business Owners all across the country are joining "The Community of Small Business Owners to receive and provide strategies, insight, tips, support and more on starting, managing, growing, and selling their businesses. As a member, you will have access to true Millionaire Business Owners who will provide strategies and tips from their real-life experiences.

Online Article Word Count - The Reader's Perception of Author's Authority on Topic

Articles which are very short often have very little substance. Now this is not universally true or an absolute by any means, but generally it is. If your online articles have very few words the chances of the reader perceiving you as an authority on the subject might be very low.

The reason you should you care or even consider this topic is because as an online article author you want your reader to see the wisdom or brilliance of your article so they know that you know what you are talking about. If the reader sees this while reading your article then the chances are much better that they will seek you out for more information or visit your website.

Informational selling requires that the information you give to the reader or prospective customer is relevant and reality based. In my humble opinion, I believe that not only should the reader perceive that you are the authority on the topic, but also that you should be an authority and expert on the topic you are writing on. Otherwise one might say you are using trickery to attract Internet Surfers.

So the question has been pondered at the top online article submission site: "How many words does it take in a given article to be perceived as an authority on a micro-topic?"

As the leading authority on online article writing, having written some 11,000 articles, it is my contention that your articles should deliver information to the public or your potential prospects that they cannot easily find elsewhere and that the articles you write give at least one new thought or piece of valuable and readily usable fact. So, the real question is how many words does it take to accomplish that?

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington

Article Marketing - A Brief Scenario

To begin with, Article Marketing has increasingly assumed a lot of importance as an effective and indispensable SEO (Search Engine Optimization) strategy. Seasoned Search Engine Optimizers are recommending as well as practicing this strategy extensively in order to promote the business interests of their clients. And they are not doing it as a matter of beating the line. They are actually creatively promoting their client's website, bringing in potential business and consequent optimized turnover.

Seriously speaking, the web marketers face a dare devil job of promoting a website out of a flood of other websites promoting identical products and services. The direct fall out of anonymity of a website is the flat defeat of its purpose, which is to make profit. The web presence of any website is largely determined by how the website fares in the SERPs (Search Engine Rank Pages) at Google, Yahoo, MSN and other search engines. The fact or rather the objective, in turn, emphasizes on quantity of quality inbound links to the website in question. And Article Marketing presents itself as a competent answer.

In Article Marketing, a website submits informative articles that revolve around the basic subject or business of the website. The articles contain a resource box which contains a short bio of the website and a link to the website. As the websites to which the articles are submitted, are basically established forums, blogs and e-magazines, they have their own faithful following of readers. Further, Google and other search engines search out these web articles for their informational value and closely matching keywords. These articles hit many birds in the bush with a single stone.

Article Marketing helps build up brand equity for the website, which is a domino effect of link popularity and high esteem enjoyed by the website as an expert. The articles serve as confidence building measures that reinforce the creditability and utility of the website in the minds of its customers and prospects. With strengthened publicity, the website gradually becomes a name to reckon with in the business sphere.

What's more, Article Marketing is incredibly economical in nature and has the least toll on the marketing budget of any website. To undertake article marketing, all the site needs to do is write quality articles on subjects relevant to the business of the website and submit these articles to maximum of web based forums, blogs and ezines. These websites are always seeking informative articles free of cost. Some of them may charge a nominal amount to further the articles to other forums/ blogs/ e-zines.

Article Marketing also saves the website from some major ordeals that are otherwise required by regular sales and marketing strategies. No website enjoys making cold calls or face-to-face sales appointments to sell their products and services. Article marketing comfortably rescues the websites from indulging into these hard-to-do marketing stunts, as well as, saves financial resources in the process.

As the option of article marketing is open to all, the quality of articles finally dictates the value of the articles and the magnitude of exposure. So, it is important to pay attention to the quality of content submitted through these articles. With consistency in quality of content, the website is able to establish itself as an expert author. This in itself translates the website getting maximum readers and that too instantly upon posting. Moreover, the overall reputation as an expert author adds prestige to the website's articles when they are submitted to various blogs, forums and ezines.

Jonathan White has been involved in article and other online marketing for over 4 years. He owns SimplySearch4it Articles Marketing Directory & AffiliateSeeking.com - Affiliate Programs Directory

Squidoo Marketing Tricks Exposed!

These are some wonderful tricks that you should use in your squidoo marketing. They should be used regularly and to your advantage! Use them and your squidoo marketing will increase greatly!

Squidoo Marketing Tricks Exposed

• Your tags should be relevant and should contain the most amount of search volume. You don't need to worry about advertiser competition because your lens will easily dominate them. Just use the keywords that have the most search results, but don't try to dominate keywords such as money. These are near impossible to dominate even with a lens.
• Write articles about your niche. This is called article marketing, and it's a great way to get people to your lens for free. Just write tons of articles about your niche and put your lens' link into the resource box. The more articles you write, the more your lens is going to get publicity and get more inbound links, which will increase it's page ranking!
• Digg your lens! This is a viable way to get tons of publicity to your lens and get tons of traffic. Search engines give high page rankings to websites with high amounts of diggs. So digg your squidoo regularly, it's even okay to digg your own lens!
• Social bookmarking your account will lead to great inbound links and wonderful amounts of traffic. Just by simply submitting your lens into any free social bookmarking website, you'll get an inbound link from a website with a pr 4-5+. This can work out great for your squidoo! Plus people use social bookmarking websites a lot. So now you have even more publicity to your lens.
• Logging onto forums and blogs will get you a nice sum of traffic. People love forums, and you'll be getting tons of valuable and targeted traffic from this tactic. Use it to your advantage, but don't spam about your lens! This is a horrible tactic, and no one will come and look at your lens. Instead try to become a valuable member to your forum, and then start talking about your lens.

These tricks work very well and should be implemented into your squidoo marketing strategy quickly!

Looking for some new internet marketing tactics? Don't worry, I have tons. Check out my website at http://www.marketingentity.com

Incredible Article Marketing Case Study - Brain Picking Secrets That I Have Learned

Article marketing is one of my favourite methods of traffic generation. The reason for this is that it generates the highest quality lead possible.

I have just noticed that I have written over 580 articles. These have created 58,000 page views, 4510 url clicks to my squeeze page and been published 2,500 times. These are really amazing statistics and I have just gotten going with my article marketing efforts.

In this article I would like to go through the lessons that I have learned from this. When I first started out I was not so sure what to expect from article marketing.

The one most valuable lesson that I have learned from all of this is that it takes time to develop skill. I remember when I started out I really was terrible at writing. As I continually did this I gradually improved. Over time you get better and better. However, when you first start out it will seem like a very big hurdle that you need to climb.

The biggest disappoint about this method of promoting your website is that after 100 articles you may not see that fantastic results yet. However, keep on going the results will be worth it over time. As you continue your results will get better and better. This is a long term strategy and if you are looking for quick results I do not suggest that you attempt this at all because you will totally get frustrated.

Now the most important part of marketing this way is that your leads are a lot more responsive and more likely to buy from you. One of the biggest problems with building a list is actually getting people to buy from you. It is not as easy as what people say. People only buy from other people that they like, know and trust.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.