Article Marketing - How to Tell a Fib in Your Resource Box for More Prospects from Your Articles

To make the most of your Article Marketing, you want to have a very powerful prospect pulling resource box. The problem is most article writers do not know how to craft a prospect and profit pulling resource box.

One of the ways to do this is to tell a fib in your resource box.

How to FIB in Your Article Resource Box

You just need to know and use these 3 points:

Flow - You want to make sure your resource box flows out of your article. The biggest mistake I see article writers make is to start the resource box with their name. You might as well tell the reader the article is over and they can go home now.

Invite - Think in terms of an invitation, and invite your reader back to your web site or blog for more information. This is not a hard sell "go here now or you will starve" kind of thing. If you have done your job well in the article, the reader is now beginning to know, like and trust you, and you are going to invite them to learn more information from you.

Brand - Then and only then do you want to mention your name and your brand, to make sure the reader pairs the great information with your name and brand. I'll usually say something like "From Jeff Herring - The Internet Article Guy.....etc."

And that, ladies and gentlemen, is how you tell a FIB in your article resource box to get more prospects from your article marketing.

And now I would like to offer you free access to 2 of my Instant Article Templates when you subscribe to my free Article Marketing Minute, a 52 week audio/video newsletter on Article Marketing. You can get your instant access at http://www.ArticleMarketingMinute.com

From Jeff Herring - The Internet Article Guy & the Great Article Marketing Network