Saturday, May 3, 2008

Bum Marketing - What Is All The Hype?

You've probably heard it before and it rings inside your head. The "bum" in bum marketing really gets you kicking and wondering why somebody in their right mind would call their product this. After all this is such a radical departure from the names that we're use to. Mike Filsame has the rights to "Butterfly Marketing", but who wants to be inspired by a colorful flying bug when you can be inspired by...a bum?

It's no surprise that it caught on fire and literally created a storm of wannabe reports about this revolutionary method. This is also partially thanks to the name selection and also because it's basically free. Yet free doesn't really matter that much anymore, and if you ask any decent copywriter then you'd know that it's the most cliche and overused term on the net. What makes this so unique is that it's claim is that it actually works, and it lays out one of the most simplest if not easiest method there is for making money. It could have easily been created as a product in itself but the creator, decided to make it publicly available.

The name was given to imply that this method is so successful that even a bum living on the street can make good money. The income that's going to be made will really just depend on the amount of time and work that you put into this method. The payoff is suppose to come eventually. The main idea is to write articles for article directories using keywords that aren't competitive, or less popular. Since the articles are based on the less competitive terms, these articles will actually have a better chance of coming up to the very top of search engines without much effort. The money is basically made on from the link in the author box, capitalizing on an affiliate product.

The resource box or author's is going to be what the readers are drawn to and they will click it based on your articles. So it's very important to find out whether you have an article good enough to help you establish yourself as a known expert. You should make sure that the link that you're using is valid, otherwise it'll be a complete waste of time to write these articles. The keywords and articles you use will be the main deciding factor on whether the user is going to click your link. If not then you've just wasted some precious time on an article.

For the actual affiliate product that you plan on promoting, you should target the bigger network ones so that you'll have an easier time going through the ones that you want to use. Just make sure that the article matches up with the niche of the product that you're trying to promote. Meaning that it's relevant to the topic. So does this really work?

In theory yes it does and many people are reporting their results and earn up to thousands per month. Yet the problem isn't on whether it works or not, it's based on the patience involved in getting this done. Writing articles hours on end can be a tough thing to do for most people. However, the simple fact that it's hard makes it more of an opportunity for those who are willing to put in their energy and create the articles on a consistent basis. Outsourcing is generally not the best way to do this either simply because of the money involved in making this happen. Of course, if you can find an honest writer whose willing to charge less then by all means go for it. Waiting for the articles to start generating you the money is going to be where the patience part comes in and most people just do not have this. So if you're willing to go ahead and commit yourself to this, then I suggest that you do this. Otherwise, don't waste your time and only use articles as a means to build your brand.

If you try it, then at least you know that this method works and you can later branch out into other projects.

David Chan is an experienced internet marketer of over 7 years, and co-creator (along with Rick Vugts experience programmer and copywriter) of the CashAlchemist and Dominate Linking System.

http://www.CashAlchemist.com

To discover the missing formula for guru-like success please visit our site.

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